Overview.

Client

Locations

Bath & Bristol, UK

We’ve collaborated with JB Dental for more than 18 months, delivering comprehensive digital marketing services that have revolutionised their online reach and patient acquisition performance.

Our integrated strategy has delivered outstanding outcomes, creating over 500 qualified prospects in the previous 12 months at an expense of under £10 per prospect. This performance reflects the strength of our concentrated strategy and refined user experience.

Key Results.

14% average conversion rate sustained consistently across 12 months, producing 500+ qualified prospects at under £10 per patient acquisition, positioning JB Dental as a notable player in economical patient development.

Increase in Direct Sales

0 %

Increase in Direct Sales

0 %

Increase in Direct Sales

0 %
Leads Generated
0 +
500+ qualified leads in 12 months
Conversion Rate
+ 0 %
Consistently maintained over 12 months
Cost Per Lead
0
Acquired at less than £10 per lead
New Website Launched
Modern, mobile-optimised design built to convert strengthening trust, usability, and lead generation.

Feedback from
our client - JB Dental

Tristan and SMC have been fantastic and very helpful in building our new website, ads and SEO. We are moving up the Google rankings already! I look forward to working with them in the future and would highly recommend:)

Jaime Brian - JB Dental

Challenges.

JB Dental required a contemporary online experience to draw potential patients, strengthen neighbourhood visibility, and supply steady, economical patient development. Their existing site lacked obvious customer progression points and had minimal search visibility, creating difficulty in converting guests into appointment bookings. The objective was establishing a patient-centred experience with straightforward exploration, obvious scheduling processes, and expandable structure supporting ongoing growth while reducing customer expense.

What we did.

We created a thorough digital marketing framework covering site development, performance advertising and search optimisation to develop JB Dental’s web presence and achieve exceptional conversion performance.

Website Design

Professional identity balancing clinical trust with approachable warmth

Web Development

Full-stack responsive development with user routing for local target markets within Bath

Google SEO

Comprehensive strategy to climb rankings for key dental service terms

Google Ads

18 months of continuous optimisation, achieving a cost per lead of less than £10

Wireframe.

We created comprehensive layout maps establishing transparent visitor progressions for prospective patients, guaranteeing smooth progression from exploring solutions to finalising appointments. Our cellular-first strategy concentrated on straightforward exploration, enabling guests to access essential material and booking resources rapidly.

The layout creation process built a strong platform for sales enhancement, harmonising the site organisation with customer requirements. By preparing and confirming the experience previously, we minimised expensive modifications and guaranteed the finished website effectively supports JB Dental’s patient development objectives.

Design.

The refreshed site was structured to accommodate JB Dental’s varied customer audience efficiently. The appearance establishes JB Dental as a dependable healthcare facility while sustaining an accessible character that alleviates medical stress.

Our flexible appearance assures dependable function across gadgets, acknowledging that clients progressively investigate and reserve dental solutions through cellphones. The contemporary, skilled appearance establishes JB Dental as development-focused while sustaining healthcare legitimacy.

Development.

We constructed a website principally developed to draw and transition B2C patients, with an accessible scheduling process enabling simple online appointment organisation. To assist JB Dental’s greater professional connections, the platform also integrates a simplified B2B inquiry mechanism for colleague recommendations and cooperation possibilities.

The site was constructed employing full-stack flexible construction, with community-focused routing customised for Bath customers to guarantee rapid, customised interactions for every guest.

The underlying design was constructed emphasising conversion enhancement at its nucleus, specifically supporting the 14% transition percentage accomplished. Straightforward exploration, persuasive guidance and powerful assurance indicators encourage guests naturally towards finalising appointments or submitting requests.

Marketing Strategy.

We launched a concentrated marketing approach developed to bring potential patients, enhance visibility and supply steady, economical patient development. The technique established a connected customer journey from finding the practice to scheduling, guaranteeing cohesive brand interaction across touchpoints.

Concentrated efforts concentrated on economical prospect generation, accomplishing an typical 14% transition proportion across 12 months. This illustrates the strength of our integrated approach and fine-tuned customer interaction.

Lead Generation Performance.

Beyond 500 qualified prospects were generated throughout the previous 12 months, indicating consistent, dependable development. Our comprehensive approach sustains consistent patient interest continuously, harmonising immediate care with routine and specialty solutions.

With an expense per prospect of under £10, our efforts deliver remarkable business value for JB Dental, facilitating scalable development suited to facility capability.

Google Ads.

Throughout 18 months of active administration, we perfected JB Dental’s advertising programs to accomplish an expense per prospect under £10.

Our efforts directed high-potential search phrases spanning primary healthcare solutions, ranging from immediate solutions to routine and specialty solutions. Specific program frameworks permitted exact budget direction dependent on solution expense and patient lifetime importance.

By consistent evaluation and progressive improvement, we preserved a 14% transition proportion while producing beyond 500 qualified requests yearly. This technique harmonised quantity and excellence, guaranteeing JB Dental consistently received requests from genuinely eager patients.

Cost per lead
0

Maintained throughout 18-month campaign period

Qualified patients
0 +

Generated in 12 months with consistent delivery

Conversion rate
0 %

Sustained average across entire 12-month period

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